Wednesday, 22nd February 2012.

Posted on Tuesday, 12th July 2011 by Charles Melvin

By Ian Grace

In my last couple of articles, I promised I would talk about the power of creating an advertising campaign, rather than just individual ads in individual media. However, before I do that, there is another powerful tool I want to cover first – using different ad campaigns for different target markets.

Target your market and talk to them only. This is vitally important – it is what professional advertising agencies do, with every product or service they sell on behalf of their clients. Think about it, every product we see advertised is aimed at a specific market. It Full story…

Tags: Ads, Ads Different
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Posted on Tuesday, 12th July 2011 by Stella Ransom

House values in central Auckland have topped the previous peak in 2007 because of strong demand for character homes and properties in good school zones.

Auckland is also deemed a safe place to invest.

The figures are so high they have pushed the national average up, despite values dropping throughout the rest of the country.

Figures issued yesterday by Quotable Value showed central Auckland’s property values surpassing the 2007 peak as buyers scrambled for scarce homes in prime neighbourhoods.

Auckland City values are now 0.7 per cent above the previous market peak in October 2007 – but experts warn the increase is unlikely to last.

QV’s residential price index is calculated from sales figures but it is not the same as the average price, which fluctuates with the mix of houses in upper and lower price brackets.

QV research director Jonno Ingerson said there was a strong demand for homes in established character locations and good school zones.

An Epsom house valued at $1 million had sold for $1.73 million because it was in the zone for Auckland Grammar and Epsom Girls’ Grammar.

Mr Ingerson said nationwide values increased in June to just 5.2 per cent below the 2007 peak.

“Much of the gain in nationwide values can be attributed to increases in the Auckland area. Apart fro

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Tags: House Values, Values
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Posted on Tuesday, 12th July 2011 by Charles Melvin

If historic building restoration is a hobby or interest of yours, you’ll find this 19th century church, turned urban condo, a project after your own heart.

With 26 stained glass windows, 38-foot cathedral ceilings, altar repurposed as a kitchen breakfast bar, balcony master bedroom, and heavenly architectural details throughout, you’ll be transported back 115 years and experience the sanctuary ambiance in every room. This unit is one of three condos for sale in the building.

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Posted on Monday, 11th July 2011 by Stella Ransom

A new article from the Washington Business Journal examines a quarterly report released by CB Richard Ellis showing that commercial real estate in the DC Metro area has cooled a bit. The report shows that vacancy rates fell to 12.6% in the second quarter from 12/7% in the previous quarter, while the office vacancy rate little changed at 10%. According to the article, CB Richard Ellis reported that only four of the top 25 deals in the District were with the federal government, and only one government deal over 10,000 square feet was recorded in suburban Maryland in the second quarter, a two-year low.

“While we remain one of the strongest and most stable commercial real estate markets in the country, everyone seems to have hit the pause button as they take a “wait and see” approach,” said John Germano, executive managing director of CBRE’s Washington-Baltimore region.

Full story…

Tags: Estate, Real Estate, Report Shows
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Posted on Monday, 11th July 2011 by Charles Melvin

This charming Colonial/Victorian hybrid is in the hilly Carruth Street neighborhood in Dorchester, an area of stately older homes across Dorchester Avenue from its sister district Ashmont Hill.

The five-bedroom house at 11 Lombard St. sits on a quiet one-way street, but is only a few blocks from the newly renovated Ashmont Red Line T station. The house has a lot of its original features, including a brick fireplace in the living room and a butler’s pantry with a large built-in. With 2,400 square feet of living space on three floors, restored hardwood floors throughout and all brand-new windows, the home is selling for $514,000.

There’s a nicely landscaped grass front yard with flowers as well as a covered front porch with window boxes. The

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Tags: Homes, Homes Stairway
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Posted on Monday, 11th July 2011 by Charles Melvin

By Donna Gehrke-White Sun Sentinel

Free counseling can help struggling homeowners try to find ways to keep their homes: The U.S. Department of Housing and Urban Development provides a list of  government-approved counselors on its website, hud.gov.

The counselors often know of special programs that lenders don’t, said Kevin Maher, director of community education for the nonprofit Consumer Credit Management Services in Delray Beach.His counseling agency was among those giving free help Monday to the hundreds who stood in line at the Help for Homeowners Community Event at the Westin Diplomat Resort in Hollywood. Th Full story…

Tags: Homes
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